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The Fast Lane of Font Licensing: F1 and YouWorkForThem

Speed, precision, and style—Formula 1® is more than just racing; it’s a global brand that defines elite performance and visual cohesion. When it came time to introduce a typeface with a more expressive, human edge, F1 turned to Northwell, a brush script font by Set Sail Studios. But the story is...

Secret Door, a Dreamhaven studio, is set to launch Sunderfolk in 2025—a turn-based tactical RPG that invites players into a subterranean world of strategy, mystery, and adventure. To shape the game’s distinct aesthetic, the developers turned to YouWorkForThem for extended licensing on two carefu...
The 1980s was a standout decade remembered for overwhelming funky design, optimism, neon text effects, bright colors, lighthearted films and music, tremendous accelerations in computers and communications. For others, it was a darker time remembered for “Greed is good,” and cultural counterpoint...
Elastic's collaboration with PBS on their latest docu-series, "A Brief History of the Future", demonstrates the power of font licensing in enhancing the viewing experience. The six-part documentary series premiered on April 5th and invites viewers to join host Ari Wallach on a journey around the...
In a world where digital design dominates, the quest for textures that evoke the natural, tactile essence of materials has led many to the humble yet versatile paper texture. At YouWorkForThem, we've curated an exquisite collection of high-resolution paper textures overlays, meticulously designe...
Before we jump right into some of our favorite geometric fonts, let's explore where this all started. Geometry as a mathematical science began to emerge somewhere around the sixth century B.C., with its core axioms being discovered in the third century B.C. The "father of geometry," Euclid of Al...
In typography, grotesque fonts (or grotesk) are roughly synonymous with "sans serif." Serif typefaces feature short, decorative lines that extend from a character's body, like Times New Roman, Palatino, or Garamond. In use since the 1460s, serif fonts were the publishing norm until the 1800s. By...
In the ever-evolving landscape of digital design, the tools and resources at a designer's disposal are crucial in shaping their creative output. Among these, fonts play a pivotal role, serving as the cornerstone of visual communication. Serif fonts, with their distinct and classical appeal, have...
The 2023 UCI Cycling World Championships, a globally celebrated event in the sport of cycling, embraced a unique and vibrant twist this year. YouWorkForThem, a leader in the world of typography, stepped into the spotlight by licensing the Play Time font, designed by the talented BLKBK foundry, f...
  The Game-Changing Role of Fonts in Video Games When it comes to video game design, every element counts, down to the font that spells out your high score. That's why Goldhawk Interactive turned to YouWorkForThem to license the perfect font for their latest game, Xenonauts 2. Goldhawk Inte...